Canadian expertise. Personal commitment.

More possibility.
More impact.

Lottery strategy and management for Canadian charities.

Led by experienced pioneers in Canadian charitable lotteries, we combine hands-on judgment with our own AI-supported analytical tools. We review existing raffles, plan new ones, and manage delivery end to end, built around what works for supporters, regulators, and your organization, so your team can stay focused on its mission.

Let’s build something better ↗
Proudly Canadian. Purposefully personal.
Illustrative RafflesPlus-branded analytics dashboard on a laptop

Our Experience

80+Clients served
400+Raffles completed
45+Years of combined experience
$500MFundraised
A better way to raffle

Big-picture thinking.
Personal commitment.

RafflesPlus helps Canadian charities plan, run, and improve their charitable lotteries—built from the ground up around what works for supporters, regulators, and your organization.

We bring practical, hands-on judgment to every engagement. From a fresh perspective on your existing program to complete raffle delivery, we help you make more of every opportunity.

Meet the people behind the plus ↗
Causes our experience supports
  • Healthcare & research
  • Community impact
  • Children & youth
  • Animal welfare & conservation
  • Regional health foundations
Expert support, where it counts

Your ambitions.
Our expertise.

A complete raffle partner, or focused support where you need it. We meet you where you are and help you move forward.

01 / STRATEGY

Strategic raffle consulting

Find your next opportunity with a data-driven evaluation of operations, compliance, budgets, and growth. Clear recommendations. A more confident way forward.

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02 / DELIVERY

Raffle management & delivery

From the first plan to the final draw, we manage your program end to end and coordinate the specialists involved, so your team can stay focused on its mission.

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03 / ENGAGEMENT

Marketing & engagement

Help your raffle stand out in a crowded fundraising market with recognizable branding and a clear promotion plan, guided by buyer insights from our proprietary AI-supported tools, that turns supporter attention into ticket sales.

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04 / ALIGNMENT

Integrated fundraising

Make your raffle part of the bigger picture. We align it with your brand and broader fundraising goals, backed by our technology solutions, so it works with your other fundraising, not against it.

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The RafflesPlus difference

Less complexity.
More impact.

You need more than a fulfillment provider. You need a partner who understands what works, what it costs, and how to make it better.

StrategyRaffle brandingPromotion planningAI & buyer insightsImplementation
01

Stand out in a crowded market

Supporters see more raffles than ever. We give yours strong, recognizable branding and a clear promotion plan that reaches the right supporters and turns their attention into ticket sales.

02

Make more of your fundraising

Our proprietary marketing and analytical tools use AI to turn program data into buyer insights. Paired with experienced judgment, they help reduce expenses, save your team time, and grow program revenue.

03

The right expertise at every step

Proven specialists in technology, marketing, and fulfillment come together around your program, with quality and compliance built into delivery.

04

Stay focused on your mission

We own the operations, vendor performance, and quality control. You get clear, actionable updates without the day-to-day burden.

Experience, with a personal touch

Good people.
Deep raffle knowledge.

Decades of hands-on experience in charitable lotteries, consumer behaviour, and program performance.

Shane Simmons
Founder

Shane Simmons

Shane has been involved in charitable lotteries since 1989. Over that time he has worked alongside charities of every size, from community organizations finding their footing to established foundations planning their next stage of growth.

He founded RafflesPlus to bring that experience directly to the charities he works with. Shane is known for innovative thinking, exceptional client relationships, and senior leadership that keeps programs on track, pairing big-picture strategy with the practical detail day-to-day delivery demands.

  • Program strategy
  • Client partnerships
  • End-to-end delivery
Jason Azmier
Lottery strategy & insight

Jason Azmier

Jason has spent almost 30 years researching the gaming industry and consumer behaviour. He brings that deep, research-driven insight into how and why supporters choose to take part to every program he works on.

Beyond research, Jason has hands-on experience designing and managing major Canadian charity lotteries. He leads the insight work behind our AI-supported analytical tools, turning program data into clear findings that guide targeting, messaging, and spend.

  • Supporter research
  • Buyer insights
  • Program design

RafflesPlus brings a warm and friendly touch to the world of charitable lotteries, backed by a team of Canada’s most experienced raffle experts.

With their innovative ideas and deep industry insights, they help organizations unlock the full potential of their lottery programs while keeping everything simple and compliant.

When you partner with RafflesPlus, you’re not just gaining a service provider; you’re joining a community dedicated to your success and growth!

Sheree Allison

Executive Director, Big Brothers Big Sisters / Boys and Girls Clubs of Miramichi, New Brunswick

Let’s put more possibility
behind your purpose.

Tell us a little about your organization and what you’d like to achieve.

Or email us directly at contact@rafflesplus.ca

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